"Cornell has transformed our financial operations. He established monthly budgeting and reporting systems that gave us visibility into our business performance. The monthly management meetings became a regular part of our operational rhythm, and the multi-year forecasts he created provided clarity about our international expansion. What impressed me most was how Cornell elevated our financial discipline and strategic thinking. Through countless discussions, he didn't just manage our finances – he made us better business leaders. The clarity he brought to our financial performance and health was exactly what we needed at this stage of our growth. Any SaaS company looking for fractional CFO services would be fortunate to work with Cornell. He delivers the expertise of a senior finance leader with the flexibility that growing companies need."
I take the complexity out of finance—
so you can get back to what you do best.

Hi! I'm Cornell.
With over 25 years' experience as a finance leader, I've helped companies scale operations, raise millions, and go public.
I drove +$450M in revenue and 300% growth for Groupon. And I achieved triple-digit growth for Amazon China.
But my true passion? I help SaaS founders achieve financial freedom.
As a Fractional CFO, I create financial roadmaps that allow SaaS startups to make more informed decisions—and achieve rapid, sustainable growth.
I've provided financial strategies, raised capital, and generated valuable insights, enabling a slew of Australian and APAC SaaS founders to move decisively.
So if you're ready to unravel your finances and scale with confidence, you've come to the right place.
I help SaaS founders breathe easy
When looking for financial support, the number of options is overwhelming. So, can I save you some time?
SaaS founders work with me because:
I'm not an accountant—I'm a CFO
Are you living in the past, or looking ahead?
That's the difference between an accountant and a Fractional CFO.
Instead of just reviewing past data, I deliver concrete plans to help you scale for the future. You'll get a Fractional CFO at a fraction of the cost of a full-time CFO. (Yes, the pun is fully intended!)
I know SaaS inside and out
Over the past 25 years, I've led financial success for businesses of all sizes and industries. While many of my peers are generalists, I serve one exclusive market:
The SaaS startups and scaleups of APAC.
My deep familiarity with the nuances of this niche has generated success for my clients—irrespective of market crises!
I believe in true partnerships
Sophisticated financial advice is great, but even the best advice fails without team buy-in.
That's why I'm here as your partner—to make finance practicable and approachable.