"We've engaged Cornell as our Fractional CFO during a critical phase of our business. We wanted to confirm our internal judgements and have someone bring a level of financial rigour, strategic thinking and hands on expertise that made a real difference to how we understood and managed our business. The work Cornell delivered, such as the financial models that could be tweaked quickly to deliver different outcomes was awesome. The reporting and strategic analysis gave us clarity and confidence in our numbers and confidence to reinvest in the right parts of the business. Cornell was a pleasure to work with and I would not hesitate to recommend him to any founder looking for senior financial leadership - especially in a high growth phase. "

"Cornell has transformed our financial operations. He established monthly budgeting and reporting systems that gave us visibility into our business performance. The monthly management meetings became a regular part of our operational rhythm, and the multi-year forecasts he created provided clarity about our international expansion. What impressed me most was how Cornell elevated our financial discipline and strategic thinking. Through countless discussions, he didn't just manage our finances – he made us better business leaders. The clarity he brought to our financial performance and health was exactly what we needed at this stage of our growth. Any SaaS company looking for fractional CFO services would be fortunate to work with Cornell. He delivers the expertise of a senior finance leader with the flexibility that growing companies need."

"Working with Cornell has been invaluable for our SaaS startup. We struggled to present our complex financials clearly to investors, but Cornell's expertise in financial modeling provided exactly what we needed. His detailed model captured our diverse revenue streams, helping us prepare for fundraising and better understand our business metrics. Beyond numbers, his coaching improved how we communicate our value to investors and boosted our strategic approach to sales and pricing. I've already recommended Cornell to other founders, and wouldn't hesitate to do so again—he's the expert you need on your team."

"We wanted an independent review of our financial structure and recommendations to strengthen our capital structure. Cornell was able to provide a clear and straightforward representation of our financial status. As well, he gave succinct advice on how to overcome hurdles in our ability to gain financial flexibility."

“I have a successful start up and wanted to take it to the next level in growing the business, but didn't have the financial expertise within the company. Cornell was wonderful in providing the financial stewardship we needed to grow the business. We have been able to expand our business internationally and rapidly scale in our key markets.”

“SiSu was on the cusp of scaling our business and we needed the financial expertise to assist in a capital raise and as well, improve our ability to construct strategies. Cornell was instrumental in enabling us to successfully raising our desired capital. He also provided great insight into the key drivers of our business and what was needed to scale.”

Cornell has always been a great resource for us which we deeply appreciate. His guidance of our finance team on several occasions has been really valuable as we scaled up our business. In addition, he has provided us with some interesting solutions for thorny issues which we encountered early on as we grew.”

"We wanted to develop several innovative business models for our PPD division. Cornell played a leading role in developing the business propositions for two innovations which would enable us to penetrate new markets. He is a consummate professional who has in-depth experience within ecommerce. Moreover, Cornell demonstrated sound commercial acumen in creating these models for us. It was a pleasure to work with him and we would certainly wish to engage with Cornell in the future."

"We wanted to extend the strong success of our business across international markets. Cornell was invaluable in developing a strategy for us to penetrate Asia as well as providing valuable insights into key markets. Moreover, Cornell developed a framework for our Asian launch."