Your SaaS startup is making waves. But when it comes to finances, you're barely staying afloat.
As a growth-stage founder, no matter what you delegate, it feels like everything falls on you.
Does any of this sound familiar?
Despite constant adjustments, you're always tight on time and resources
You're scrambling with daily operations, customers, team management, feature development, and AI—all while firefighting to boot
You've no idea how to harness your limited financial data, so you make most decisions without it
You know you need a proactive approach to growth—but right now, every growth spurt leads to chaos
You may be looking for investors, but your haphazard finances aren't even board-ready—much less investor-ready
To take your finances to the next level, you need some help. But what sort of help, exactly?
Bring your finances under control (cash flow, cost management, profitability)
Translate overwhelming data into clear performance metrics
Improve forecasting to make informed decisions with confidence
Get time back to focus on product, team, and customers
Achieve better odds of surviving—and thriving—as you grow
It all starts with a free consultation. Up for it?
With my fractional CFO support, you get the strategic partnership that growing SaaS companies need—without all the costs of a full-time exec.
Trying to manage your runway is a daily headache. It's already impossible to pinpoint where you're losing money, and now you're experiencing rapid topline growth on top of it. As you work to keep customers happy, your cost base is expanding, too. You need resources to keep ahead of the curve.
We'll ensure your business continuity while funding growth, thanks to proactive cash flow strategies. From managing runway and burn rate to optimising your cash reserves, we simplify cash management so you can focus on executing your vision.
Your numbers look pretty good, you think… but you can't actually pinpoint trends or plan strategically with them. And while your board is hounding you for updates, you aren't really sure what information they want to see. It's finally time to understand—and plan for—your financial future.
I'll translate raw data into actionable insights, revealing the true health of your business. Now you can make smarter decisions for scalable growth, profitability, and market expansion.
It seems impossible to pinpoint where you're losing money. Is it your marketing spend? Product development lifecycles? Headcount? Whatever it is, you're through making guesses.
Find efficiencies without sacrificing growth. We analyse your unit economics, budget tracking, and cost structures through a SaaS-specific lens. The aim is to optimise spend and improve margins while keeping your competitive advantage.
You try to stay optimistic, but thinking about the future makes you a bit queasy. Can you really sustain this growth? Or is there a financial black hole right around the corner?
Develop dynamic financial strategies personalised to your SaaS growth objectives. Using models, we'll validate expansion plans, allocate capital, and create ambitious (yet realistic) targets. It's all designed to align with your strategy—and flex to market changes, too.
Whether or not this is your first funding round, the pressure is real. You don't want to make any mistakes—but at the same time, you don't know what you don't know. So, how do you prep?
Secure successful capital raises with investor-ready financial models, solid preparation, and compelling investment narratives. This helps keep your board informed while giving investors confidence! And post-raise, you can showcase your performance by delivering standardised financial reporting.
Instead of (or in addition to) ongoing support, there's one nagging issue that you just need solved ASAP. Not to worry—I can help!
I deliver custom projects ranging from 4-6 weeks, focused on specific areas like:
Cash flow management | Metrics and management reporting (including dashboards) | Financial analysis (such as break-even analysis) | Budgeting | Financial forecasting | Risk management analysis | Expanding into international markets | Preparing pitch deck financials | Capital raising and planning
Startups don't fail because they run out of money. They fail because they didn't see it coming.
But your accountant can't help with that. It's not their job!
Focused on past performance, they won't create the strategic financial plans you need to succeed. And fundraising? They're no help there, either.
To stay competitive, you need a finance strategy now—while building the path to a solid financial future.
In other words, you need a CFO.
Can't afford one? Not to worry.
With Fractional CFO services, you won't need another full-time exec!
Instead of rigid packages and generic solutions, my Fractional CFO services meet you exactly where you are. With customised guidance, you're set up for success.
I bring an in-depth understanding of your business and industry challenges—the specialised knowledge you need to succeed.
Sophisticated financial advice is great, but even the best advice fails without team buy-in. That's why I'm here to make your finances practicable and approachable.
